SPROUT

Service Description

Sprout gives us space to uncover what makes your business distinct and how that distinction should be expressed. Together, we make choices about how the brand should position itself, speak, look, and show up in the world. Together, we’ll develop: Audience Portrait — Know exactly who you're talking to, and who you're not. Competitive Position — See who else is in the room, and find the space nobody's standing in. Positioning Statement — Say what you are in one sentence you'd defend. Voice Guidelines — Sound like yourself on purpose, not by accident. Visual Direction Sheet — Give a designer enough to work from without guessing.