Sprout
Offer finds voice
Turning a defined offering into something recognisable: who it speaks to, what it stands against, how it sounds, how it looks.
Five sessions on the name, the words and the look. $750 for the series, $150 a session.
Brand isn’t a logo and it isn’t a feeling. It’s the set of decisions that make you recognizable when you’re not in the room. It’s the reason two businesses doing identical work charge different prices.
Sprout is where you make those decisions once, so you stop remaking them in every email.
Session | What it is | You leave with |
|---|---|---|
The Positioning Statement | The sentence everything else hangs off | One statement, written down |
Who it’s for: businesses that look like everyone else in their category and know it. Also anyone about to pay for a rebrand who wants to arrive with the decisions already made.
What comes next: once it has a voice, Bloom puts it in front of people.